Our story

hygge ("hue-guh") - that charming, special feeling of enjoying the simple pleasures in life

Hygge Dress is an Australian brand and was created to dress for our desired life – one that prioritises relaxation and fosters a sense of thankfulness. 

We want to be the sanctuary in a world of constant busyness and embrace a content-filled life; a quiet rebellion against consumerism excess – a haven of calm amongst the chaos—a goodbye to wasted time and a gateway to peace and balance.